International B2B (Business to Business) Marketing
https://www.coursera.org/learn/b2b-marketing?specialization=international-marketing
This course offers a unique perspective into the differentiating aspects of business to business (B2B) marketing that can be contrasted to traditional business to consumer (B2C) marketing that is the subject of most other marketing curricula. Moreover, as one of the courses in the Specialization: International Marketing & Cross Industry Growth, here too there is an emphasis on how companies can expand by cross-country and cross-industry innovation.
Categoria: Business
Subcategoria: Marketing
Tipo de Curso: Course
Habilidades: Business Marketing,Marketing,Marketing Strategy,
Idioma: English
Subtitulos: Arabic, French, Portuguese (European), Chinese (Simplified), Italian, Vietnamese, Korean, German, Russian, English, Spanish
Rating: 4.6stars
Vistas: 515
Sitio Web: Coursera
Duracion: Approx. 9 hours to complete
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