Applying Data Analytics in Marketing
https://www.coursera.org/learn/applying-data-analytics-business-in-marketing?specialization=analytics
This course introduces students to marketing analytics through a wide range of analytical tools and approaches. We will discuss causal analysis, survey analysis using regression, textual analysis (sentiment analysis), and network analysis. This course aims to provide the foundation required to make better marketing decisions by analyzing multiple types of data related to customer satisfaction.
Categoria: Business
Subcategoria: Marketing
Tipo de Curso: Course
Habilidades: Marketing,regression,Analytics,Data Analysis,Marketing Analytics,
Idioma: English
Subtitulos: English
Rating: 4.5stars
Vistas: 133
Sitio Web: Coursera
Duracion: Approx. 13 hours to complete
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