Digital Media and Marketing Principles
https://www.coursera.org/learn/marketing-channels?specialization=digital-marketing
The Digital Revolution has led to a titanic shift in the landscape of marketing communications, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment.
Categoria: Business
Subcategoria: Marketing
Tipo de Curso: Course
Habilidades: Digital Marketing,Marketing Channel,Social Media,Mobile Marketing,Integrated Marketing Communications,
Idioma: English
Subtitulos: Arabic, French, Portuguese (European), Italian, Vietnamese, German, Russian, English, Spanish
Rating: 4.4stars
Vistas: 2.748
Sitio Web: Coursera
Duracion: Approx. 20 hours to complete
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