Foundations of Digital Marketing and E-commerce
https://www.coursera.org/learn/foundations-of-digital-marketing-and-e-commerce
This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey.
Categoria: Business
Subcategoria: Marketing
Tipo de Curso: Course
Habilidades: Marketing,Customer loyalty,E-Commerce,Marketing Analytics,Customer Outreach,
Idioma: English
Subtitulos: English
Rating: 4.8stars
Vistas: 10.101
Sitio Web: Coursera
Duracion: Approx. 18 hours to complete
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